Creative Partner Rob Pratt has contributed to the latest IPA piece exploring AI and the future of junior talent in our industry.
“AI isn't replacing creative talent, it's making it much clearer who actually has any.”
Read the article here
Blog post
September 3, 2026
Supercharging Young Talent in the AI Age
What does AI mean for the next generation of creative talent?
.webp){kind=spacer}
