OneBalance is on a mission to make Web3 accessible to everyone – bridging the gap between the complexity of blockchain and the simplicity of traditional finance. With a powerful vision to be the one place to manage crypto, they needed a brand that was as intuitive and user-friendly as their technology.

YeahNice was brought in to develop a full brand identity, including creative direction, messaging, brand design, and a flexible design system that could scale as the business grew. The result? A sleek, modern, and accessible brand built around the concept of "Perfect Balance" – representing both financial empowerment and seamless crypto management.

From a refined logo to a robust design system, we crafted a visual identity that reinforced trust, community, and accessibility. Launched alongside their ICO, the new brand helped drive a 450% increase in sign-ups and played a crucial role in securing further investment.

OneBalance now stands as a confident, forward-thinking brand ready to redefine digital finance.

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